Light Reads

Dwayne “The Rock” Johnson dethrones Kylie Jenner as Instagram’s ‘most valuable star’

Footballer Cristiano Ronaldo has 225m followers followed by Dwayne Johnson with 189 million and Kylie Jenner with 184 million. However, not Christiano Ronaldo or Kylie Jennae, but American-Canadian Wrestler turned actor Dwayne Johnson is now the highest paid instagram celebrity.

According to social media marketing firm Hopper HQ, the 48-year-old star may charge roughly 1,015,000 USD for a single sponsored post on instagram.

UK-based company, Hopper HQ published a list of highest-earning stars in 2017 after speaking with celebrities and social media influencers to determine how much they were being paid,also speaking with advertisers to estimate how much could be charged for one post.

The figure is calculated based on lot of different factors, such as the number of followers a celebrity has, and how much people share their posts or comment on their content.

Earlier this year, Dwayne “The Rock” Johnson was also declared by Forbes as the highest-paid actor in the world, earning nearly $90m last year before tax deducation.

List of Highest paid Celebrities on Instagram :

Source: Hopper HQ

CelebrityFollowers CountEarnings per post
Dwayne  Johnson187m>$1m
Kylie Jenner182m$986,000
Cristiano Ronaldo225m$889,000
Kim Kardashian176m$858,000
Ariana Grande191m$853,000
Selena Gomez180m$848,000
Beyoncé Knowles149m$770,000
Justin Bieber139m$747,000
Taylor Swift135m$722,000
Neymar Junior139m$704,000
Source: Hopper HQ

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s